Founder at EMPLOYi
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Key Account Executive - Adverting Firm (3-6 yrs)
ROLES & RESPONSIBILITIES
- Meeting and liaising with clients to discuss and identify their advertising requirements
- Working with colleagues to devise an advertising campaign that meets the client's brief and budget
- Presenting, alongside agency colleagues (particularly the account manager), the campaign ideas and budget to the client
- Working with the account manager to brief media, creative and research staff, and assisting with the formulation of marketing strategies
- Liaising with, and acting as the link between, the client and internal team by maintaining regular contact with both, ensuring that communication flows effectively
- Negotiating with clients and the internal team about the details of campaigns
- Presenting creative work to clients for approval or modification
- Handling budgets, managing campaign costs and invoicing clients
- Writing client reports and coordinate to schedule meetings with the client.
- Monitoring the effectiveness of campaigns
- Undertaking administration tasks
- Making 'pitches', along with other internal staff, to try to win new business for the Organization.
Competencies :
- Demonstrate knowledge of communication services
- Project time management techniques
- Contribute to dealing with problems in the workplace
- Service advertising client account
- Use demographics and psychographic data
- Conduct audience research and monitor campaign effectiveness
- Deliver and maintain products/services to standards agreed by the organisation and the cus
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