Recruitment Specialist at Ken Research
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Ken Research - Executive - Digital Marketing (1-3 yrs)
Role Definition:
An individual driven by results, combining innovative strategies with proven SEO methodologies. This role will play a pivotal part in refining our search engine visibility, driving organic traffic, and mentoring Digital Marketing Interns.
Key Deliverables and Responsibilities :
Advanced SEO : Lead both on-page and off-page SEO strategies, leveraging cutting-edge techniques to keep Kenresearch ahead of competitors.
Content Creation & Optimization : Oversee the creation of SEO-rich content; this includes blogs, microblogs, web content, and more.
Backlink Strategy : Curate and implement a robust link-building strategy, ensuring quality and relevance.
Social Media Management : Elevate our social media strategy, ensuring engaging content is consistently posted across platforms.
Analytics & Reporting Mastery : Utilize advanced SEO tools for a comprehensive performance analysis.
Mentorship : Provide guidance and supervision to Digital Marketing Interns, ensuring their integration into larger marketing strategies.
Tasks & Activities :
SEO Technicalities : Regular audits of the website to ensure SEO technical aspects, like site speed, mobile optimization, and XML sitemaps, are optimal.
Content Direction : Collaborate with the content team, guiding the creation of SEO-optimized content.
Social Media Boost : Innovate on existing strategies to increase engagement and reach on platforms like Facebook, Instagram, Twitter, and LinkedIn.
Backlink Development : Actively seek partnerships, guest posting opportunities, and other avenues to acquire high-quality backlinks.
Analytics Deep Dive : Detailed analysis of keyword performance, organic traffic growth, and ROI on SEO initiatives.
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