1. Primary Responsibilities : 

a) Lead Generation

-  Actively participate in marketing activities and drive referrals to generate leads and achieve retail target

b) Vehicle Sales : 

- Actively maintain contact with prospective customers to convert them into buyers and sell the entire Audi product portfolio

- Regular follow-up on leads allocated through the marketing team, Audi India centrally

- Make sure that the customer receives a warm welcome at the showroom, is made comfortable in the customer lounge area and is offered appropriate refreshments

- Conduct need analysis with the customer, vehicle demonstration and test drives to create a unique product experience, making customers feel the need to buy an Audi

- Demonstrate strong product and customer understanding to build trust and offer customers the right products from the Audi portfolio and draw up a complete offer which meets their exact needs and interests

- Demonstrate the key highlights of the Audi vs competitive products

- Check for Finance requirements, Trade-in opportunities, accessories, EW, Service Package, other VAS requirements from the customer

- Guide the customer through the complete decision making process all the way from the offer to the signed contract in a way that ensures meeting of customer preferences as well as those of the dealership and AUDI India

- Showcase strong customer orientation and ensure the customer has a Audi brand experience through the sales process, right from first contact to final vehicle delivery

- Ensure achievement of monthly sales targets set in line with dealership sales appendix

- Drive sales for the dealers by selling profitably and maximizing value added services sales

c) Additional Business Generation : 

- Proactively check with the customer for incremental business opportunities for the dealership by evaluating for referrals, cross-selling possibilities through used car exchange, Finance schemes, Accessories sales, Extended Warranty and other value added services

d) Process Adherence : 

- Plan and manage all system level reporting and documentation requirement as per Audi standards

- Ensure Lead Management module owner ship of SFDC

- Bring competitive intelligence and feedback, and ensure strong awareness of the competitive activities

- Ensure adherence to process and achievement of LRS scores

- Update and maintain the IPAD with latest information on Products, Pricing and Customer Schemes

e) Customer Satisfaction : 

- Own the customer satisfaction scores for the sales process through CSS

- Ensure presence and owner ship of the customer vehicle sales and delivery process

- Conduct home visit if required to drive customer satisfaction

- Coordinate effectively with relevant teams and stake holders to ensure smooth execution of required processes such as Test Drives, Billing and payments, Loan approvals, RTO registrations, trade-in evaluations, and final vehicle handover

f) Relationship : 

- Manage relationship with the existing customers post sales cycle to drive additional leads from referrals

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