Kalagato - Intern - Content Writing (1-2 yrs)
Company Profile :
- KalaGato is a data driven app aggregator that identifies high potential / high performing mobile apps using its proprietary data platform and buys them out.
- Our vision is to identify and acquire the world's most loved apps; in the process we aim to reach a billion users over the next five years.
- Backed by leading global VC's such as Village Global, SOSV, Anicut, Angelist and 9Unicorns - Weare growing fast; profitable and looking for a Content Writer Intern (Push Notification) to join our team. Read more about us at:
https://www.kalagato.co
https://tinyurl.com/s85eeebm
https://tinyurl.com/2p9225db
Role Overview :
- As a Content Writing Intern, you will assist our marketing team in creating engaging content that informs, engages, and inspires our users and potential customers. You'll write push notifications, blog posts, articles, app descriptions, and other forms of digital content, while learning about marketing strategies, user engagement, and mobile technology.
Job Title: Content Writer Intern
Reporting to: Head of Product Management
Roles & Responsibilities:
1. Collaborate with the marketing team to understand the target audience and app-specific goals.
2. Develop creative and concise push notification copy for each app, aligned with its unique value proposition.
3. Write compelling calls-to-action and attention-grabbing messages to increase open rates.
4. Conduct regular analysis of push notification performance, including open rates, click-through rates, and conversion rates.
5. Use analytics tools and user feedback to identify trends and insights, making data-driven decisions to improve the effectiveness of push notifications.
6. Continuously experiment with different variations of push notification content, timing, and frequency to optimize results.
7. Research, write, and edit clear and compelling content for our mobile apps, including app descriptions, blog posts, articles, social media posts, and other marketing materials.
8. Monitor industry trends and best practices to stay updated with the latest developments in push notification marketing.
9. Collaborate with the design team to ensure the visual elements of push notifications complement the written content.
10. Collaborate with our marketing and product teams to understand our apps' features and benefits, and translate these into engaging content.
11. Work closely with app developers to understand technical limitations and possibilities for push notification implementation.
12. Maintain a consistent brand voice across all push notifications while tailoring the tone and style to suit each app's target audience.
Qualification :
1. Currently pursuing a bachelor's degree or equivalent in marketing, communications, journalism, or a related field.
2. Excellent written and verbal communication skills, with a keen eye for detail.
3. Strong creative thinking and problem-solving abilities.
4. Ability to understand target audiences and tailor messaging accordingly.
5. Basic understanding of mobile app marketing and push notification best practices.
6. Familiarity with analytics tools to measure and interpret data.
7. Proficiency in collaborating with cross-functional teams and managing multiple projects simultaneously.
8. Self-motivated and able to work independently with minimal supervision.
9. Knowledge of mobile app development and the technical aspects of push notifications is a plus.
Internship Details :
Duration : 3 months
Schedule : 40 hours/week
Location : Remote or Bangalore office
Compensation : 10k-15k
Job Location : Bangalore/ Remote
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