Senior Executive - HR at JP Funware & Technologies Pvt Ltd
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JP Funware & Technologies - Executive - Search Engine Optimization (3-5 yrs)
Key Responsibilities :
- Create and implement comprehensive SEO strategies to improve organic rankings and traffic.
- Conduct in-depth keyword research and competitor analysis to identify opportunities.
- Optimize website content, meta tags, and internal linking structures for SEO performance.
- Execute link-building campaigns and improve domain authority through ethical practices.
- Use tools like Google Analytics, Search Console, and SEMrush to track performance and generate reports.
- Work closely with content teams to create SEO-friendly content aligned with target keywords.
- Collaborate with web developers to resolve technical issues impacting search visibility.
- Keep abreast of the latest SEO trends, algorithm changes, and tools.
Key Skills and Experience Required :
- Bachelor's degree in marketing or related field
- Proven experience of 3+ years in SEO or similar role
- Expertise in SEO tools (e.g., Ahrefs, SEMrush, Moz, Google Analytics, Search Console)
- Solid understanding of search engine algorithms and ranking factors
- Strong analytical and problem-solving skills
- Excellent written and verbal communication skills
- Experience with gaming industry would be a plus
