Lead - HR at Jaypore eCommerce Pvt Ltd
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Jaypore - Content/Social Media Professional (3-7 yrs)
About Jaypore.com:
We are online platforms for contemporary Indian apparel, jewellery and home decor. Jaypore is about bringing the world a little closer together. We discover the best designs from artisans and craftsmen from all over India, and deliver them at exceptional value to our members. Jaypore focuses on products with unique, high quality craftsmanship; unmistakably local designs that feel at home anywhere in the world. Our products include home decor, accessories, jewelry, apparel, gifts, vintage items and more.
Job Description :
- Ideate, create and execute relevant, original and high-quality content on a daily basis.
- Maintain an editorial calendar for all relevant platforms.
- Create, curate and manage all types of content (images, video and written).
- Monitor, listen and respond to customer queries in the brand's voice. Participate in conversations online wherever essential with the aim of delighting the customer / fan.
- Work closely with different functions within the organization to get a bird's eye view of what we can talk about, especially the marketing and buying team.
- Oversee relevant imagery (ie: Facebook cover, profile pic, Twitter profile etc.).
- Analyze key metrics across platforms and use those learning to tweak content strategy as needed.
- Monitor trends in social media tools, applications, channels, design and strategy.
- Analyze campaign successes and failures to use as recommendations and plans for changing social media strategy.
Qualifications and Experience :
- Creativity individual with execution experience across different social media platforms.
- Can effectively communicate information and ideas in written and video format and adapt an idea according to the relevant channel (Facebook, Instagram, YouTube etc).
- Experience in creating and curating relevant and engaging content.
- A sound analytical mind that can straddle both creative and numbers to change and adapt according to data and explain why their ideas work.
- Excellent writing and language skills.
- Is a team player with the confidence to take the lead and guide other employees when necessary.
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