HR at I Transparity Online LLP
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iTransparity - Senior Copywriter (0-2 yrs)
Profile Technical:
- Understanding the message the client is seeking to express and translating this into written content
- Writing copy to engage the reader
- Carrying out amendments to client specifications
- Adhering to the tone-of-voice requested by the client
- Working with the creative team to devise creative strategies
- Liaising with the client on a regular basis
- Generating creative ideas to build innovative campaigns
- Providing feedback to junior copywriters
- Deliver creative and compelling copy across all aspects of our digital communications, including social media, website, blogs, articles etc
- Help to create a clear brand tone of voice and create a list of brand guidelines for all communications
- Conduct research and create compelling and SEO-friendly blogs for our site and external websites
- Ensure all copy produced meets the brand's style and tone of voice
- Create scripts for YouTube
- Proof-read copy for other members of the business
- Create whitepapers and in-depth articles as and when required
- Work with the other team members to create a content marketing and blogging calendar which fits in with industry events and trends
- Create copy for email campaigns which portray a clear message and accurately reflect the tone and style of the brand
- Perform ad hoc research to develop and produce new copy & content with respect to any new domain/industry.
- Strong writing, editing, and proofreading skills
Profile Non Technical:
- The ability to write and think creatively
- Significant experience in writing strong, succinct copy that is grammatically correct
- A flexible approach and willingness to adapt ideas to the needs of clients
- The ability to work to strict deadlines without compromising on work quality
- Great organisational skills
- An eye for detail
- Strong research skills
- Strong analytical skills for effective problem solving
- Good communication skills & good team player
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