HR Executive at IT Path Solutions Pvt Ltd
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IT Path Solutions - Executive - Digital Marketing/PPC (2-4 yrs)
About IT Path Solutions:
IT Path Solutions is one of the leading tech consulting & solution development company based in the US, UK and headquartered in India with 2 development centers.
for more information you can check out :- https://www.itpathsolutions.com/
Our Key Service Offerings:
- Business Technology Consulting for Startup(s), SMB(s) & Enterprise(s)
- Custom Web & Mobile App Design & Development
- Startup & Enterprise Product Engineering & Maintenance
- Trending Tech- Augmented Reality, Virtual Reality, AI, IoT Apps Development
- Cloud Consulting & Migration- AWS, Azure, Google Cloud
- With our global presence of channel partners in North America (North Carolina), United Kingdom( Harlow), we cater to our customers across the regions from our development center headquartered in Ahmedabad (Gujarat) fuelled by 2000+ project success stories, focused by 16+ industry verticals, trusted by 200+ clients & co-powered by 80+ in house talents & counting.
Qualifications and Skills
- Proven track record of driving targeted traffic and generating leads through PPC advertising.
- Deep understanding of PPC platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
- Proficiency in keyword research and competitor analysis
- Strong analytical skills and ability to interpret data
- Excellent communication and interpersonal skills
- Ability to work independently and manage multiple campaigns simultaneously
Roles and Responsibilities
- Create and manage PPC campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads to drive targeted traffic and generate leads
- Perform keyword research and competitor analysis to optimize campaign performance
- Monitor and analyze campaign data to identify trends and make data-driven decisions
- Develop and implement strategies to improve campaign performance and ROI
- Collaborate with the marketing team to align PPC campaigns with overall marketing objectives
- Stay up-to-date with the latest trends and best practices in PPC advertising
- Prepare regular reports on campaign performance and present actionable insights to clients
- Manage client relationships and provide excellent customer service
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