10/11
Satbir Saini
Manager - Talent Acquisition at iSchoolConnect Technologies Pvt Ltd.
Manager - Talent Acquisition at iSchoolConnect Technologies Pvt Ltd.
Views:41 Applications:21 Rec. Actions:Recruiter Actions:16
iSchoolConnect - Manager - Performance Marketing (3-6 yrs)
Performance Marketing Manager
Job Description :
Designation : Performance Marketing Manager
Location : Mumbai (Hybrid)
Reporting to : Head - Marketing and Alliances
Job Overview :
- iSchoolConnect is looking for a talented Digital or Performance Marketing Manager to join our team. More specifically, we are looking for a seasoned marketer with experience in Paid Marketing as well as Digital Marketing. As part of iSchoolConnect's marketing team, you will play a critical role in formulating and implementing marketing strategies to drive both awareness, lead generation, nurturing opportunities.
Principal Accountabilities :
- Plan, develop, implement and optimize PPC campaigns/strategies including keyword research and analysis across paid online channels.
- Effectively execute re-marketing campaigns.
Work Dimension :
- Experience in managing ad campaigns on major search engines like Google, Bing as well as platforms such as FB, IG, LinkedIn, Quora, etc.
- Tracking, analysis, and subsequent optimization of PPC & remarketing campaigns/initiatives on a daily basis
- Generate weekly and monthly reporting for all major metrics, goals tracking, lead tracking, and other paid search initiatives.
- Guide SEO strategies to provide the best possible output to improve website domain.
- Keep up to date with search engine and PPC industry trends and developments.
- Perform competitive analysis of other companies within the industry and draw and implement inferences from the data.
Work Context :
- Excellent written and verbal communication skills.
- Operate in a fast moving, high growth, entrepreneurial environment.
- A highly data-driven professional, with good knowledge of presentation and reporting.
- Strong attention to detail needed to maintain global levels of work output.
- Should have an in-depth understanding of search engine algorithms and ranking methods.
Role requirements :
- 3+ years of relevant experience in digital marketing for a product company.
- Required to have an undergraduate degree in related fields. Preference will be given to MBA holders.
- Extensive experience running all manner of Google Ads as well as FB, IG, LinkedIn, and Quora ads.
- Proficiency in tools such as Google Analytics, Google Ads, FB Business Manager, HubSpot, Quora ads, LinkedIn ads platform, etc.
- Knowledge about tools such as Lucky Orange, SEMRush, etc. will be an added advantage.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
