HR Head at Skillzrevo Solutions Pvt Ltd
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Intern/Specialist - PPC (0-5 yrs)
Job Description:
The PPC Intern will assist in managing and optimizing pay-per-click advertising campaigns across various platforms. This role offers an excellent opportunity to gain hands-on experience in digital advertising and learn about PPC strategies and tools.
Responsibilities:
- Assist in the creation and management of PPC campaigns on platforms such as Google Ads, Bing Ads, and social media channels.
- Conduct keyword research and analysis to identify opportunities for campaign optimization.
- Write compelling ad copy and create engaging ad visuals.
- Monitor and analyze campaign performance metrics to identify trends and insights.
- Assist in the development and implementation of strategies to improve campaign performance and achieve KPIs.
- Prepare reports on campaign performance and present findings to the team.
- Conduct competitor analysis to identify industry trends and opportunities.
- Stay updated on the latest PPC trends, tools, and best practices.
- Perform other related duties as assigned.
Requirements:
- Currently pursuing or recently completed a degree in Marketing, Advertising, Business, or a related field.
- Strong analytical skills and attention to detail.
- Excellent written and verbal communication skills.
- Familiarity with Google Ads, Bing Ads, and social media advertising platforms.
- Basic understanding of PPC metrics and KPIs.
- Proficiency in Microsoft Excel and Google Sheets.
- Ability to work independently as well as part of a team.
- Positive attitude and eagerness to learn.
Preferred Qualifications:
- Experience with PPC tools (e.g., Google Analytics, SEMrush, Ahrefs).
- Knowledge of SEO and digital marketing strategies.
- Previous internship or freelance experience in digital marketing or PPC advertising.
- Google Ads certification or other relevant certifications.
