HR Manager at Bizcovr Technologies Pvt Ltd
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Intern - Account Marketing (0-1 yrs)
Roles and Responsibilities
- Develop compelling content, including website copy, blog posts, sales collateral, and product videos, that resonates with target audiences.
- Nurture leads through strategic engagement, guiding them to qualification and conversion.
- Conduct thorough research to deeply understand the pain points and needs of the target market.
- Coordinate and facilitate meetings between outside sales and qualified prospects.
- Devise and execute market strategies to drive product adoption and customer success.
- Utilize real-time analytics to measure campaign success and optimize strategies accordingly.
- Craft and implement pipeline acceleration programs, focusing on specific, targeted accounts and contacts.
- Enhance marketing effectiveness by refining audience segmentation, marketing techniques, and processes.
- Elevate the buyer journey through strategic content development and inbound marketing efforts.
- Equip the sales team with training and tools to enhance efficiency and effectiveness.