Talent Acquisition at Intellecap Advisory
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Intellecap - Associate/Senior Associate - Digital Marketing (2-5 yrs)
Key Roles and Responsibilities
- Steer our entire Digital Brand Strategy
- Understanding and Applicability of Digital spends across multiple channels to create brand leverage
-Ability to create a campaign and execute it with formidable results
- Understanding of SEO, Traffic and Analytic Tools
- Solid understanding of social media tools, social media sites (including LinkedIn) user analytics, SEO and managing social media properties.
- Ability to create content for newsletter, podcasts, social media campaigns, press releases
- Support Businesses and use digital formats such as webinars, podcasts, discussions and chats to disseminate thought leadership and engage external audiences globally
- Planning social media strategy plan both long term and tactical and developing successful social media campaigns and online campaigns
- Employ reporting tools to measure efficacy of digital media engagement and external communications
- Degree/Masters or equivalent from reputed institutes in India/abroad
- Strong communication skills - written and spoken - in English
- Experience of working in diverse, multi-cultural teams and partnerships
- Familiarity with email marketing software (e.g. Constant Contact)
- Familiarity with content management systems (e.g. Wordpress, Radiant)
- Familiarity with social media tools (e.g. Hootsuite, TweetChat, Facebook, External Tools )
- Experience of using reporting tools (e.g. Google Analytics, Radian6, Buzzlogic, Tweet Reach)
- Basic knowledge of Photoshop and ability to ideate and create collaterals
- Educational background in marketing studies and an exposure to 'social media" space, will be preferred
