HR Executive at Innoserv Digital
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InnoServ Digital - Account Manager - Marketing - Education Vertical (3-6 yrs)
InnoServ Group is hiring for Account Manager for Marketing role-Education Clients(Universities & Institutes)
Digital Agency candidates preferred
Who we are
Started in 2013, InnoServ Group of companies is a growing entity that has brightened up the sphere of Digitalization with unwavering commitment and passion. We anticipated that people would go Digital long before anyone else could, and propelling our actions towards the same, we have delivered impactful results for our client's businesses. With our focused vertical brands InnoServ Digital, Cobuzz and FMA Digital, we have penetrated Automobile, Education, Healthcare, Real Estate and Corporate. We are well diversified with our presence in Corporate Training vertical through InnoServ Solutions. The Company has a very strong strategic focus on building communities in Academia (ASMA), Healthcare (ADMH), HR (The Digital HR) and an upcoming global Sales & Marketers Leadership community. InnoServ Group is made up of its people. With 100 plus bright and talented team, InnoServ is leading its growth journey. The company is headquartered in Pune with delivery centre in Bangalore & Indore- . The company has its sales offices in Delhi.
For more details, please go to - http://www.innoservdigital.com/
Face book link:- https://www.facebook.com/InnoServDigital
Essential Duties and Responsibilities:
We are looking for someone that has experience working with multiple brands in the social media marketing space. Must be well-organized, a strong communicator, client-facing, rock-star that bleeds social media marketing. We are growing and need someone that can hit the ground running.
Responsibilities :
Daily :
- Responsible for execution and timely delivery of all client projects / tasks
- Responsible for daily hygiene check for all projects i.e. Comments, Messages, Visitors Posts, Review ETC
- Responsible for sharing daily SEM Campaigns Report and analyse the same for internal purposes
- Responsible for reviewing SEM Campaigns on daily basis specially where media spends are huge and client is well equipped with Platforms/Technology
- Responsible for reviewing SEM Campaigns for lead generation and keep track of it.
- Coordination with all the internal teams to get work executed
Weekly :
- Responsible for managing client expectations on all aspects of digital marketing. Regular calls to client so that both are on the same page
- Track marketing campaigns/Competition campaigns to evaluate results and provide recommendations for future marketing promotions
- Leverage knowledge of industry trends and client challenges to develop and deliver compelling value propositions.
- To know all market trends and should have updated knowledge on the same front
- Understand client requirements, provide expertise in all areas of digital marketing such as campaign strategies and executing social media marketing, present and discuss plans to client and coordinate with SEO, paid marketing teams to get the agreed plans executed etc.
- Responsible to take weekly reviews with SEM POC
- Responsible to weekly review social media strategy and to take necessary actions as per the need
Monthly :
- Responsible to create Monthly Reports, Analysing the same from business point of view and take actions as per the need of the next month
- Responsible to complete entire agreed monthly SOW, to track SOW & to maintain the work balance for an account
- Monthly Client Meetings to review last month performance, Challenges, discussion on report and further road map with planned strategies
- Leverage knowledge of industry trends and client challenges to develop and deliver compelling value propositions
- Responsible to prepare/give monthly content bank to other teams on agreed timelines
- Creation of at least 1 Innovative Campaign for each month as per the client business needs
- Responsible for analysing data at online platform level on periodic basis (Weekly / Fortnightly / Monthly) & utilize trends / analysis to improvise near future strategies wherever required
- Responsible to communicate to client about any SOW incremental SOW and get adjusted in upcoming months SOW or bill it as additional scope
- Look out for up-sell opportunities in the account
- Look out for up-sell of other services/offerings of ISPL
- Introducing and getting additional sales on suggesting new platforms like Quora Marketing / ORM / Snapchat etc
Education and/or Work Experience Requirements :
- The candidate should possess 2 to 5 years of experience in Social Media marketing
- Any person coming from a background of communication studies would be preferred.
- Experience including but not limited to Facebook, LinkedIn, Google+, Google Communities, Twitter, Flickr, YouTube, Pinterest, and more.
- Knowledge of social media and analytics software (Hoot suite, Raven Tools, Google Analytics, Facebook Insights, etc.).
- Working knowledge of social media paid advertising campaigns including Facebook, LinkedIn and Twitter.
- Ability to blog about social media on the Atomic website based on research, experience, and relevant social media news.
Physical Requirements :
- The skills you need to excel in this position include Strong understanding of user-generated content management, content marketing and reputation management.
- Strong, professional written and verbal communication skills.
- Strategic content creation and excellent writing skills.
- Ability to work independently and in a team environment.
- Exceptional time management skills including the ability to handle multiple clients with changing priorities.
Note :
- Immediate joiner only.
- Hands on Client servicing, Social media strategy, & Calendar making
- Must have 3 Years Experience in education clients handling from digital agency only.
- Matching profile will get call immediately from concerned person
- Digital Agency candidates preferred
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