Manager at Innobuzz Learning Solutions
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Innobuzz - Executive - Digital Marketing (1-4 yrs)
- Formulating digital marketing strategy (Online publicity, Website, social media, online advertising & cross-brand promotions, Blogger Network)
- Planning and implementing marketing & publicity plans for new and forthcoming releases
- Ensuring visibility and coverage of the books on digital media platforms
- Responsible for overall digital marketing campaigns and author/title specific promotions
- Keeping a close tab on avenues for tie-ups, alliances and native advertising
- Developing various digital properties for the brand Digital Publishing
- Managing digital publishing catalogue & strategy (eBooks, Audio Books, Print on Demand)
- Liaising with key vendors- Amazon Kindle, Createspace, Audible, Ingram Content Group, Snapdeal and Flipkart on day-to-day basis for smooth functioning of business
- Preparing, maintaining and updating metadata sheet and ePub files
- Reporting and analysing royalty reports from different online vendors
- Creating a calendar for merchandising, marketing & price promotions with the vendors
Candidate Profile :
- Excellent Communication skill.
- Love for books, reading and social media
- Video making and editing
- Ability to thrive in fast-paced, dynamic set up and learn new skills on the go
- Ability to Adhere to deadlines
- Good understanding of digital media, content marketing & e-commerce
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