DGM-HR at iTV Network
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Information TV - Manager - Social Media (4-6 yrs)
Responsibilities:
- Social Media Strategy: Develop and implement social media strategies aligned with business goals.
- Content Creation: Create engaging content for social media platforms like Instagram, LinkedIn, etc.
- Campaign Execution: Plan and execute social media campaigns to increase engagement and followers.
- Engagement Management: Monitor and respond to comments and messages on social media.
- Analytics Tools: Use analytics tools to track engagement metrics and campaign performance.
- Content Calendar: Manage a content calendar to ensure consistent posting.
- Collaboration: Work with other teams to integrate social media into broader marketing strategies.
- Influencer Partnerships: Identify and manage influencer partnerships to expand reach.
- Crisis Management: Develop plans for managing social media crises.
- Reporting: Provide regular social media performance reports to stakeholders.
- Staying Updated: Stay current with the latest social media trends and platform updates.
- Budget Management: Manage social media budgets to ensure cost-effectiveness.
Requirements:
- 4+ years of experience managing social media accounts for media brands.
- Knowledge of social media analytics tools.