Sourcing Executive at Hyrefox Consultants Pvt Ltd
Views:37 Applications:23 Rec. Actions:Recruiter Actions:0
Influencer Marketing Role - Media House (3-7 yrs)
Description :
- As the Influencer Marketing Manager, you will play an integral role in creating, building, and maintaining influencer brand relations. You will work cross-functionally with Creative, Content, Marketing, Product, Brand and Social Media teams to develop influencer strategies that align directly with business goals.
- Establish and maintain regular communication between the brand and influencer partners, actively source and negotiate new influencer partnerships
- Create an advanced and comprehensive influencer content calendar to continually drive revenue, brand awareness and engagement
- Monitor influencer content to ensure compliance with brand voice and guidelines
- Set goals, track conversions, and measure success of influencer program
- Actively keep a pulse on emerging influencers and trends through various social media channels such as Instagram, Tik-Tok, YouTube, and Facebook
- Experience in creating community of influencers through affiliate marketing and create revenue driving channel
- Hands-on experience of influencer marketing tools like Up fluence, Whaler, Aspire etc.
- Maintain influencer budget
- Negotiate contracts and organization of micro and macro influencer programs that are focused on driving revenue
The Influencer Marketing Manager will have the following background :
- Minimum of 3+ years hands on experience in Influencer Marketing.
- Bachelor's/Master's degree in marketing, business, mass communication, or equivalent.
- Considerable influencer marketing experience, ideally gained from a high-growth, online or international E-commerce business.
- Analyzing data to deliver on KPIs.
- Successful track record of elevating brands and influencers alike.
- Strong communication skills and attention to detail.
- Experience in managing micro influencer programs and communities
- Preference will be weighted towards those who have managed Luxury/Jewelry influencers from countries like UK, Canada, Australia, Germany.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
