Influencer Marketing Role - Health & Wellness Brand (2-3 yrs)
Our client is D2C Health and wellness brand based out in Bangalore. They are on a mission to make nutrition clean, accessible, and convenient. They are looking to hire an influencer marketing person, someone who brings 3+ years of experience in managing influencer, building partnerships.
Responsibilities :
- Develop and implement comprehensive strategies for partnerships and collaborations across all relevant platforms, focusing on brand storytelling.
- Create engaging and informative content that resonates with the target audience from the partner's perspective.
- Collaborate closely with the growth team to understand weekly metrics and monthly targets.
- Manage and maintain a monthly partnership calendar across platforms like Instagram, YouTube, and LinkedIn.
- Analyze partnership data to identify areas for improvement.
- Work closely with other departments, such as marketing and product development, to ensure consistency and alignment across all social media initiatives.
- Stay informed about the latest influencer trends and best practices.
- Oversee partnership shoots and explore collaboration opportunities beyond daily partnership content.
Requirements :
- A minimum of 2-3 years of experience in managing influencer and brand partnerships.
- Strong knowledge of social media platforms like Instagram, YouTube, and LinkedIn, including their algorithms.
- Experience in working with influencers, strategizing content tailored to the creator's niche, and managing a partnership calendar.
- Ability to stay current with social trends, conversations, and moment marketing.
- Excellent communication and interpersonal skills, along with a reasonable level of negotiation expertise.
- Ability to recommend brand and influencer collaborations that align with the client's objectives.
- A data-driven mindset with the ability to analyze social media and influencer metrics to develop performance-based creative strategies.
- Capable of planning and managing monthly campaigns and content calendars for creators.
- Quick to learn and adaptable to tasks with tight deadlines.
For any further question, feel free to contact us
