Associate Manager at Indiabulls
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Indiabulls Group - Manager - Digital Campaign (2-3 yrs)
Digital Campaign Manager
- The Digital Campaign Manager devises strategies for digital media plans and oversees all planning and buying activities.
- Responsible for creating and presenting media specific documents such as RFPs (Request for performance), media plans, objectives and strategies decks, and other related functions.
- The Digital Media Manager provides creative analysis and recommendations when appropriate to improve media performance.
- Great knowledge of Google PPC campaigns (paper click), FB Business Manager and have delivered performance goals consistently. Should be comfortable handling all platforms to run campaigns personally.
- Analyse the market, competitors and consumer to derive actionable insights for performance enhancement- Report on all engagement, establish key metrics and have experience reporting upwards and clients on campaign success and ROI.
- A/B Testing of audience, creative, bidding and budgets.
- Abreast with latest developments in Google Ads and Facebook platforms
- Measure and optimise ad content for the target segment and gain traction.
- 2-3 years experience with digital media agency.
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