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23/08 IMS Learning Resources Pvt. Ltd.
AM-HR at IMS

Views:112 Applications:23 Rec. Actions:Recruiter Actions:2

IMS - Senior Executive/Assistant Manager - Business Development - Marketing (3-7 yrs)

Bangalore Job Code: 88068

Sr. Executive / Asst. Manager - Business Development (Student Awareness)


IMS Learning Resources is inviting applications for the role of Manager / Assistant Manager - Business Development (Student Awareness)

Job Description :

1. Initiate to build relationships with colleges, coaching classes and institutions. Negotiate College Tie-ups and Institutional Sales.

2. Promote Brand Awareness.

3. Execute marketing activities with the assistance of internal resources

4. Assist in planning, managing and executing promotional events that increase enrolments and sales conversion on campus/in-centres.

5. Negotiate with key administrators, student organizations, and advisors to maximize IMSs competitive position by securing volume deals and exclusivity agreements.

6. Develop effective and creative ways to promote sales through grassroots marketing activities on campus (i.e. kiosk, leafleting, posters, Seminars, etc.) that lead to measurable business results and execute the same effectively.

7. Complete all necessary administrative and reporting duties accurately and timely as required.

8. Maintain current records and timely communicate all sales and prospecting activities including sales calls, presentations, group deals, and follow-up activities within their assigned market to the Manager.

9. Knowledge of the local market

Qualification & Desired Skills :

PG - Any Post Graduate - Any Specialization (Preferably Marketing)

1. Fluent in both written and spoken English

2. Maturity to handle students and aspirants with work experience

3. Good analytical skills.

Company Profile : IMS Learning Resources Pvt. Ltd.

Established in 1977, IMS is the pioneer of MBA education in India, bringing awareness about the field of management to the masses. Today, IMS is one of the leading national players in the test preparation industry.

Over the years, the company has retained a consistent focus of being a mentor, motivator and guide to all its students. That focus has not wavered, and with it, IMS has expanded its reach in many more segments to help students in non-technical fields of education at both undergraduate (UG - XII plus) and postgraduate (PG) levels. To all of these students, we provide options for studying in India and abroad.

Over last two to three years, IMS has focused on providing personalized learning students through various initiatives. IMS has also launched the IMS Guarantee scheme, which promises high levels of satisfaction in various IMS programs. Both these initiatives are the first in the industry, and they have primarily helped us to record consistent double digit growth.

Technology focus :

- With the relevant use of technology at all levels, the company ensures that the student experience at IMS is unparalleled in the industry. IMS is also currently implementing the latest technology platform for end-to-end student engagement, ranging from counseling and enrolment, mock tests to post test training.

- Our current status in the three different segments, viz, PG, UG and Jobs & Placements, is given below.

- Historically, IMS is known for CAT prep, and is one of the leading players in this segment. IMS trains over 28,000 students for CAT and allied tests. As of now, in terms of student volume, IMS is the No 2 player, primarily because we are present only in metros and major cities.

- The personalized program and IMS Guarantee scheme have been very well accepted by students and have received highly positive response.

Study Abroad:

- IMS is a significant player in this space, primarily with a focus on providing solutions to students to top universities abroad. We have consciously refrained from mass play, and only provide premium options of international universities, since we don't want students wasting time and money for lower ranked options. IMS trains around 2,500 students out of around 1 lakh students who take the GMAT/GRE.

UNDERGRADUATE (UG) :

- In the undergraduate segment, i.e., post STD XII, IMS largely operates in non-technical test preparation. Our current offerings are CLAT, BBA, and SAT.

JOBS & PLACEMENTS :

- This is the third operating segment in which IMS prepares students only for Bank exams.

For more details, please visit our website: http://www.imsindia.com/

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