Daily roles & responsibilities :

- Markets products by managing staff, researching, and developing marketing plans, maintaining response operations, and maintaining quality ratings.

- Recruits, selects, onboards, and trains employees; maintains a safe and secure work environment; and developing personal growth opportunities.

- Accomplishes staff results by communicating job expectations; planning, monitoring, and appraising job results; coaching, counselling, and disciplining employees; and initiating, coordinating, and enforcing systems, policies, and procedures.

- Maintains customer response operations by establishing work schedules and assigning employees and providing back-up.

- Maintains quality service by establishing and enforcing standards, training representatives, monitoring calls, surveying customers, and evaluating outcomes.

- Resolves customer problems by training telemarketing service representatives, maintaining reference manuals and dialogue guides, providing information, and answering questions.

- Maintains work process flows by coordinating information and requirements with related operational departments and participating with and providing resources to business improvement teams.

- Keeps management informed by preparing reports, preparing presentations, interpreting information, and making recommendations.

- Maintains equipment by coordinating requirements with telecommunications and information services departments, examining state-of-the-art technology, recommending upgrades, and controlling installations.

- Oversees brand data and analytics and emerging market trends to strategize ways to increase market share.

- Plan, direct, and coordinate marketing policies and programs to increase customer interest and demand for products and services.

- Works with vendors to deliver physical manufacture and delivery of marketing materials and assets to clients and the public.

- Negotiates contracts for advertising, marketing, and promotions.

- Monitors internal costs and competition pricing to develop pricing and discounting strategies.

- Maintains professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing professional networks, benchmarking state-of-the-art practices, and participating in professional societies.

Marketing Operations Manager Skills and Qualifications :

- Market knowledge

- Planning

- Quality focus

- Customer service

- Process management

- Presentation skills

- Technical understanding

- Financial planning and strategy

- Excellent written communication skills

- Negotiation skills

- Budgeting

- Leadership and management skills

- Strategic mindset

- Critical thinking and analytical skills

Education, Experience & Licensing Requirements :

- Bachelor's Degree in marketing or related field, MBA a bonus

- 3-5 years marketing experience

- Previous management or supervisory experience

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.