About Us :

ImpactGuru.com is India's leading healthcare financing platform for patients and provides a full stack of technology solutions to hospitals, patients, and donors. We aim to make healthcare accessible and affordable for all. Join our dynamic team and help us make a difference

Company Website : https://www.impactguru.com/

Job Summary :

We are seeking a skilled individual to develop and implement effective strategies for retaining our existing customer base. The ideal candidate will have 3-4 years of experience in creating referral strategies, increasing conversions, and driving growth for products.

Additionally, they should be well-versed in incentivization modeling and have a strong background in marketing. This role will require the person to work very closely with the Chief Product Officer.

Key Responsibilities :

- Own and report on key growth metrics, communicating results and insights to leadership

- Analyze product, tele-sales and marketing funnels to identify opportunities for improvement

- Conduct user research to deeply understand customer needs, pain points, and motivations

- Develop referral strategies and execute referral programs to increase customer retention and drive business growth

- Develop and test hypotheses for growth, rapidly iterate based on results, and scale what works

- Utilize data analysis and market insights to develop strategies that increase conversions and drive growth for our products

- Create and manage incentivization models to motivate customers to continue using our products and services

- Engage in effective communication with customers to understand their needs and preferences, addressing concerns and implementing retention initiatives

Requirements :

- 3-4 years of experience in a product or customer retention role, with a proven track record of driving customer retention and increasing revenue

- Strong analytical and problem-solving skills, excellent communication and interpersonal skills

- Ability to work independently and collaborate effectively with cross-functional teams

- Experience in working closely with C-suite executives and contributing to strategic decision-making

Key Skills Required :

- Marketing

- Communication

- Data Analysis

- Excel

- Number Crunching

- Problem Solving

- Metrics & Reporting