Senior Executive - TA at Impact Guru Technology Ventures Pvt Ltd
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ImpactGuru - Head - Public Relations (7-13 yrs)
Responsibilities :
- Develop a public relations plan including strategy, goals, budget and tactics
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Coordinate all public relations activities
- Develop story narratives and pitch the same to the media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and interview requests
- Create content for press releases, byline articles and keynote presentations
- Monitor, analyze and communicate PR results on a quarterly basis
- Evaluate opportunities for awards, partnerships, sponsorships, speakerships on an ongoing basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting brand and make appropriate -recommendations regarding communication strategy surrounding them
- Anticipate crisis situations and mitigate the same
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