Imerys - Senior Business Development Executive - Market Research (8-12 yrs)
The incumbent will be responsible for development and coordination of marketing strategy at Imerys Filtration India.
Will also be tasked with part of business development for Imerpure water filters sales to target customers Marketing
1. Conduct primary and secondary research to maintain up-to-date information of competitor activities, market trends and market mapping
2. Regular reporting of the data and analysis, consolidate information into actionable items, reports and presentations
3. Provide market feedback to the company leadership regarding competitive offerings, prospective needs and generate product development ideas.
4. Conceive and develop efficient marketing strategies.
Business Development :
1. Generating leads with thorough market study and analysis
2. Converting leads into new business
3. Identifying suitable partners for the business in Indian subcontinent
4. Preparing and updating the marketing tools required for product promotions
5. Weekly and monthly reporting and presenting to top management.
6. Tracking progress of the business and upkeep of market intelligence
7. Meeting potential partners and negotiating and securing contracts
8. Maintain active engagement with new and existing leads through creative follow-up communications designed to increase customer interest.
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