Human Resources at ImaginXP
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ImaginXP - Copywriter (4-5 yrs)
Copywriter
Roles & Responsibilities :
- Thrive in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times.
- Continually raise the bar on creativity, writing fresh copy that connects with the desired audience and drives action.
- Comfortably vary voice, style, and other characteristics demanded by the industry, company, or target audience at hand.
- Maintain up-to-date knowledge of communication and client-related industry trends.
- Stay updated on appropriate style guidelines and brand voice for consistency in messaging.
- Interpret creative briefs to develop and produce creative concepts through execution on assigned brands.
- Research and understand the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in- person meetings.
- Write original copy and edit content for a range of corporate marketing and communications materials.
- Collaborate with a team of account managers and creative staff from concept development to delivery of final product.
- Present copy concepts and final deliverables to internal team, and to client representative as needed, and participate in client pitches on occasion.
- Revise copy based on internal and client feedback/direction.
Must Haves :
- Bachelor's degree in journalism, English, communications, or related discipline.
- Minimum 4-5 years professional copywriting experience with solid portfolio of work.
- Exceptional writing and research skill.
- Ability to work independently and with a team to meet deadlines.
- Excellent organizational skill and multitasking ability.
- Proficiency in Microsoft Word, Excel, and Adobe Acrobat Pro.
- Social media or content marketing experience a plus.
- Proofreading experience and familiarity with standard style guides a plus.
- Preferably experienced working with content management systems, WordPress, etc.
- A keen eye for detail and appreciation of great design.
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