IIHMR University - Manager - Branding/Communication & Content Writing (4-10 yrs)
Job Description:
- Build and manage the IIHMR University brand through an effective communication strategy.
- Raise brand awareness through Print, electronic media and social media, online platforms and IIHMRU website.
- Work closely with PR agency(s) and faculty on content.
- Strengthen the website content. Edit/rewrite, curate, create website content as and when required.
- Produce IEC videos in-house (and if required outsource production) on issues relevant to IIHMRU. Build capacity of the team to produce good quality videos for effective communication.
- Responsible for editorial direction and quality (in terms of content and design) of all communications materials, publications including Brochures, leaflets, Prospectus, Newsletters etc. Evolve a visual language for the communications material.
- Ideate, create and supervise the dissemination of content on IIHMR's social media platforms and website. Ensure error-free and effective social media messaging.
- Scout and leverage media opportunities for IIHMR U. Network with media organisations to push content and maintain the brand.
- Plan and supervise the execution (content and design) of brand awareness campaigns for IIHMR U on health days and other occasions.
- Plan campaigns, activities which get the brand better visibility.
- Provide counsel to IIHMR Delhi and Bangalore on Communications and social media strategy.
- Ideate on and design branding merchandise.
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