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23/01 HR
Talent Acquisition Team at IIDE Education Pvt Ltd - Indian Institute of Digital Education

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IIDE - Brand Manager (3-5 yrs)

Mumbai Job Code: 360984

Job Title: Brand Manager

Work Timings: 10:15 am - 7:15 pm

Working Days: Monday - Friday (1st and 3rd Saturdays are working; 2nd, 4th & 5th Saturdays are off)

Location: Lower Parel & Andheri, Mumbai (5 minutes from Railway Station)

Reports to: VP - Marketing

Work Mode: 100% Work from Office

Why IIDE:

At IIDE, we aim to cultivate a dynamic and innovative environment where your ideas can make an impact. As a leader in digital education, we offer competitive compensation, opportunities for growth, and the chance to work with a talented team. Join us and play a key role in shaping the future of our brand and the digital marketing industry.

About the Role:

As the Brand Manager at Lower Parel & Andheri, Mumbai, you will be responsible for strengthening and maintaining IIDE's brand identity. You will lead a creative team, oversee multi-channel marketing efforts, and drive impactful branding strategies to align with the company's vision.

What You'll Do:

Brand Strategy and Leadership:

- Develop and implement brand strategies aligned with IIDE's goals and vision.

- Ensure brand consistency across online and offline platforms.

Campaign and Team Management:

- Lead and manage multi-channel marketing campaigns.

- Supervise and mentor a team of 10+ creative marketing professionals.

Brand Communications:

- Oversee all brand communications to ensure alignment with IIDE's tone and identity.

- Collaborate with internal teams and external vendors to execute top-notch branding initiatives.

Event and Video Management:

- Manage end-to-end execution of marketing and sales events, including communication and logistics.

- Oversee production and delivery of marketing videos, from scripting to final output.

Performance Monitoring:

- Monitor and analyze the performance of campaigns and events to refine future strategies.

Requirements

Must-Have :

Experience : 3-5 years of experience in brand management, marketing, or related fields.

Technical Expertise: Strong understanding of digital marketing and branding principles.

Leadership Skills: Proven experience in managing and motivating creative teams.

Communication: Exceptional written and verbal communication skills.

Organizational Skills: Demonstrated ability to manage multiple projects and execute campaigns successfully.

Should Have:

Detail-Oriented: A keen eye for detail to ensure high-quality outputs.

Results-Driven: A strong focus on achieving measurable outcomes.

Collaborative: Ability to work effectively with cross-functional teams.

Nice to Have:

Innovation : Capability to introduce fresh ideas and innovative branding strategies.

Performance Analysis : Experience in analyzing campaign data and making data-driven decisions.

Adaptability : Ability to excel in fast-paced and dynamic environments.

If you are a visionary leader with a passion for brand management and creative innovation, we would love to hear from you. Apply now and join our mission to shape the future of digital marketing education.

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