ABOUT COMPANY:

IDfy helps mitigate risk and fraud in people transactions. Our mission is to eliminate people related risk in all transactions, and across use cases. Our technology is used across three verticals (Financial services, HR and Sharing economy). We are venture funded and we make money - yes that's unusual for a start-up these days, but you know what- What's the point of having a business that has no chance of making money- Our investors, thankfully, think that making money is great too! :)

Our platform is used in many different use cases, from employment to financial risk profiling, tenancy, and even matrimony. The contexts are endless; IDfy is about creating the infrastructure to enable better people decisions. Our analytics engine and workflows give leading indicators for any decision regarding people. Job Description for IDfy's Content Writer

CONTENT WRITER:

Core Responsibilities:

- Producing high-quality articles and blogs to engage audiences through e-mailers, newsletters, etc.

- Develop engaging communication for external audiences

Write online content ensuring it is relevant, current and engaging

- Help build content for white papers, infographics, case studies, product collateral that can be used as lead magnets

- Create content for the company's website

- Work with marketing and sales team to plan a content strategy

- Working with internal teams on product and documentation requirements.

- Analyze existing and potential content, focusing on reuse and single-sourcing opportunities

- Gain an understanding of best practices in B2B content creation and monitor competition's strategy

- Prepare trend reports using internal data and set up a mechanism for periodic reports

- Review, proofread and write flawless content

Additional Responsibilities:

- Promote content through the company's social media channels to engage audiences

- Pitch ideas to improve social media engagement

- Optimize the company's reach through SEO, SEM, etc.

Candidate Requirements:

- Candidate must have Exceptional verbal and written English communication skills, command over English grammar and punctuation.

- Must have knowledge about B2B (formal) methods of communication

- Must be creative and a fast learner. Must be able to write articles on varied topics.

- Candidates having prior experience in regular web content writing will be preferred.

- Should have knowledge about Human Resources functions and Financial Institutions way of conducting business

- Should have experience of 1-2 years in preparing content.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.