ichhapurti - Business Manager - Marketplace (2-7 yrs)
Job description
SUMMARY :
- Business Manager Marketplace would be responsible for driving rapid expansion of revenues and profits via the company's Marketplace channel. The position is responsible for driving growth through procuring, building and maintaining vendors/channel partners and their relationships.
- He / She would be responsible to manage multiple projects and meet tight deadlines. The ideal candidate is a creative problem-solver that will turn any challenge into an opportunity and is comfortable working with several moving pieces at once.
- He / She should also be adaptable to new technology and can think holistically to update our business workflows for our internal teams.
- We are looking for a highly motivated change team player to join our start-up mission and vision of the company, who can collaborate and support with all our internal marketplace cross-functional teams.
- The role is responsible for continuing and expanding on existing efforts to enforce Minimum Advertised Price (MAP) Policy, with the objective of swiftly achieving a uniform Marketplace position for the portfolio.
- The position is responsible for driving top line revenue growth while laying the foundation for opportunities to expand margin and grow the bottom line as the Marketplace landscape becomes streamlined and optimized.
ESSENTIAL DUTIES & RESPONSIBILITES :
- Responsible for bringing selection on Ichhapurti Marketplace platform by onboarding new sellers/ vendors for targeted categories across Pan India through Feet on Street partners.
- Define and drive strategy and Go-To-Market approach per partner/ vendor.
3. Should be able to shape the complete vendor channel for selection related seller onboarding from process, legal, financial, and operational aspects. Drive the vendor procurement vertical end to end, from contract negotiations, and onboarding new partners to making amendments in the scope of work, and master service agreement.
- Also, should have hands on looking into Purchase order creation, budgeting, and ROI of the channel on a month on month basis. Single point of contact for all vendors / partners, heading and managing the vertical centrally.
- Managing vendor / partner performance, guiding them, and driving targets on selection, and sellers on- boarded.
- Taking care of the whole invoicing piece of the channel at partner level, doing audits, and setting guardrails.
- Working closely with various teams across the company like, Marketplace business, vendor procurement, Seller onboarding, seller marketing, category design office, training,, product and tech, vendor management, payments, accounts, etc to form a seamless process.
- Designing payout and incentive structure for partners / vendors basis company requirements, market trend, and competition study.
- Direct the sales and marketing activities for the Company's Ecommerce Marketplace channel; build and manage direct relationships with Marketplace accounts and leverage specialty - Marketplace management partners/ vendors.
- Monitoring promotional activities across all marketplaces. Drive significant revenue growth through the Marketplace channel. Develop and present a marketing and advertising budget to drive Marketplace channel sales; update quarterly and adhere to guidelines regarding pricing, promotional strategy, and advertising budget once established, presented to and approved by Leadership.
- Identify opportunities to expand the breadth of product portfolio positioned to the Marketplace channel; conduct competitive set analysis to inform positioning and create a roadmap for gaining market share.
- Adhere to Company vision and mission; adhere to Ichhapurti strategy and creative direction. - Oversee the Company's Minimum Advertised Price (MAP) Policy programming.
- Drive significant gains in revenue via the Marketplace channel, and support the Company's vision of building this channel into a strategic profit center. Expand Ichhapurti's Pan India awareness by onboarding and optimizing opportunities in collaboration with other Sales leaders.
- Identify opportunities to leverage business with the Company's bricks-and-mortar retail partners to expand Ichhapurti awareness and facilitate growth in Marketplace sales. Ichhapurti.
POSITION DESCRIPTION :
- Conduct a thorough review of the Company's global reach via the Marketplace channel; collaborate with Company's Operations and Corporate Governance leadership to advise on changes to practice or policy, and to suggest new pathways for growth.
- Partner with various catalog and imaging partners/vendors to re-initiate the concept of service provider network, helping to provide the sellers with services at subsidized rates.
- Dialogue with legal advisors as directed regarding matters such as Terms & Conditions, MAP Policy, Supply/Distribution Agreements, and Trademarks & Copyrights.
- Identify opportunities to acquire Ichhapurti loyal customers and capture their data (in accordance with prevailing laws and regulations).
- Understand the partner ecosystem to bring the right business partners to a project and help nurture those relationships. Be able to translate company propositions into internal pitches as required to drive stakeholder approvals and buy-ins. Ability to translate complex business and consumer tasks into company's propositions with deep consumer connect.
- Designing multiple market place eco-systems that will drive the growth for all the sellers on Ichhapurti. Should have product orientation and thinking w.r.t the scope of various Eco-Systems and the problems that they will be solving for the seller. Designing 360- marketing campaign for the launch and adoption of ecosystems.
- Actively work on partnering and onboarding various agencies who provide these services and bring them on Ichhapurti i seller platform. Drive engagement with sellers on the platform and work towards improving the benefits of the entire marketplace eco-systems.
- Grow sales in the marketplace channels to meet overarching company goals. Stay abreast with happenings on the platforms i.e. promotions, sales, changes in listing, change in focus of platform etc.
QUALIFICATIONS :
Education and/or Experience:
- MBA preferred.
- Minimum 3 to 5 years of experience in managing Ecommerce Marketplace Vendor Procurement & Sales and Marketing.
GENERAL SKILLS :
- Result driven combined with a strong feeling for accountability to meet expectations.
- Outstanding sales & relationship management skills with a strong commercial acumen and awareness.
- Proactive and passionate about delivery excellence.
- Able to derive quantitative and qualitative business insight from data and strong ability in improving sales and business processes.
- Extremely strong analytical orientation/bent of mind and customer understanding.
- Good business understanding - ability to derive from insight to business recommendation.
- Program management skills, interpersonal communication - ability to work with multiple crosses-functional teams.
- The candidate should be proactive, self-starter & highly motivated, able to navigate through complex programs independently.
- Display initiative to remove obstacles. Negotiation and vendor management skills.
Contact person - Niya Abraham, HR
Role : Sales/Business Development Manager
Education
UG :Any Graduate in Any Specialization
Key Skills
Client Relationship ManagementVendor ManagementEcommerce DevelopmentBusiness DevelopmentBusiness ManagementProcurement Management
About Company
- Through vision and focused strategy, the Rs. 1000 Cr Frontline Group has maneuvered itself into a leadership position in Integrated Facilities Management, Security Services, Telecom Services,Power Generation, Asset Management and System Integration. Its pan-India presence boasts amanpower strength of over 35000 with its oces spread across the country. It is an ISO9001:2008 certied company.
- The Group is a major System Integrator for provisioning of Last Mile Access and Broadband Services through Public Wi-Fi Access Points at the Gram Panchayat level under Pradhan Mantri Yojana. The Group has grown into a leader in providing FTTH Infrastructure for MTNL and other ISP service providers managing end-to-end solutions. The Group has become a strategic partner with CSC, RailTel, PGCIL, TCIL, BBNL, MTNL and other major PSUs.
- A Group with a green mindset, it is rmly committed to Environmental Stewardship through deployment of Renewable Energy sources.
- With a global product, delivery and quality, the Group has now moved beyond boundaries to become an international entity with a presence in United States of America, China, Taiwan, Hong-Kong, Bangladesh and Bhutan.
- The Group has signed a MOU to setup a 100 MW solar power park in the state of Himachal Pradesh with an investment of Rs.700 Cr.
- The Group has entered into the Ecommerce business with an investment of 450 Cr. with the brand name - ichhapurti.com-, an online store that has in store everything you need.
- From daily essentials like TV, Home appliances, Electronics & Computers, Mobiles, Apparels & Fashions, Footwear, Sports, Home decor, Furniture's, Toys, Beauty & health Products, Baby products, Books, Gift cards & Mobile Recharges, Stationery, Crockery, Cutlery, and just about everything that you- d imagine.
- What sets ichhapurti.com apart in the category is our two-pronged strategy. On one hand it works as your go-to online store, and on the other it works towards eliminating growing unemployment among the youth in rural India. Simply put, ichhapurti.com links direct marketing with online sales through an employed sales team. This ensures an opportunity for the youth to earn their living through the venture.
- The portal aims to connect the rural population from villages in TIER-2 and TIER-3 towns with its online marketplace using a systematic network of Logistics Partners across different towns.
- These Logistic Partners play a crucial role in ensuring services are provided to all customers at their doorstep. This is a huge strength, as after sales service is a pain point in rural and semirural areas.
- Our sales force has been well trained to guide customers place orders and also help them manage their household expenses better. Besides this, our customers also have an option of placing orders though our website, Mobile App and Logistics Partners.
Company Info
Address416, ATLANTA ESTATE, G.M. LINK ROAD,, Mumbai Suburban, Maharashtra, 400063, MUMBAI, Maharashtra, India
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