Manager Talent Acquisition at Hurix Digital
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Hurix - Manager - Content Marketing (3-15 yrs)
About the Organization - Hurix - www.hurix.com
Role - Manager - Content Marketing (Digital Marketing)
Required Skill set - Content Marketing, Content Creation, Content Management, Content Editing, SEO Analysis
Content Creation, Editing, Proofing, Organic Lead Generation, Google Analytics & Data Analysis
Job Location - Remote Any Location
Looking for folks from Elearning Domain Preferably / Strong Digital Marketing Organization .
Job Responsibilities :
- Manage the editorial calendar to ensure timely publishing
- Create content on brand covering various solutions and product offerings
- Identify gaps in our content and recommend new topics
- Proofread and edit written pieces before publishing
- Schedule social media posts and track engagement on the channels
- Conduct keyword and SEO research to understand customers- needs
- Monitor web traffic and engagement (e.g. conversions and bounce rates)
- Coordinate with the graphic designer to create layouts
- Follow industry-related news and generate ideas around trending topics
- Review and optimise published content as needed
- Manage LinkedIn campaigns organic and sponsored content
Requirements
- Proven work experience as a Content Manager or similar role
- A portfolio of published articles
- Experience in project management is a plus
- Knowledge of Content Management Systems, like WordPress
- Familiarity with SEO guidelines and keyword research tools
- Experience using social media for business
- Excellent writing and editing skills in English
- Basic understanding of HTML and web publishing preferred
- Time-management skills
- Ability to guide and motivate team members
- Master's degree in Marketing, PR, Communications, Business or similar - preferably an MBA
- 7+ years- experience in an Email Marketing with a B2B company or IT/ITeS firm
- Proven track record of delivering successful, data-driven marketing automation campaigns
- Experience with Salesforce Pardot of Hubspot or similar platforms - preferably Pardot
- Experience in database segmentation, email automation and campaign coordination
- Experience in digital analytics and data analysis - being able to communicate insights
- Hands-on experience in designing and building dashboards and campaign reports
- Strong understanding of content for emails and attention to detail/CTA
- Ability to work in a team and lead the team
- Excellent people and time management skills
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