Manager Talent Acquisition at Hurix Digital ETech
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Hurix Digital - Manager/Senior Manager - Paid Campaigns (7-15 yrs)
Hurix Digital EdTech - Digital Elearning Engineering Organization is Hiring for Manager Paid Campaign .
About the Organization - Hurix Digital Elearning - EDTech Domain
www.hurix.com
We are hiring for Below Skills :
- Manager - Paid Campaigns
- Exp into Paid Campaigns
- Self-Rating on scale of 1 to 5 (5 being the highest) for Data Analytics & Data Visualization & Excel
- Exp on Google Ads
- Exp on FB
- Exp on Insta Campaign
- Reason for change
- Team Management Exp
- Team Size
- Current CTC
- Expected CTC
- Notice Period
Job Responsibilities :
- Create and execute paid media strategy and establish priorities & tactics for achieving MQLs/KPIs
- Research competition, keywords, create ad copies, monitor performance, conversions, A/B Testing
- Build and optimize keywords lists with a continuous test & learn practice to deliver a strong ROAS
- Manage paid search campaigns, paid social campaigns & display campaigns across LoBs
- Understand campaign objectives and optimize ads for conversions and lead generation
- Manage the service and product websites paid search budgets and monitor ROAS closely
- Report paid analytics with actionable insights to identify gaps and adjust ad campaign spends
Position Requirements :
- PPC Campaigns Management Google Ads/FB
- Research Keywords & Competition Tracking
- Campaign Strategy & Execution
- Performance Tracking & Optimizing
- Analytics & Reporting
Experience :
- 7-8 years of experience with online marketing, B2B experience is preferred
- Hands-on experience in the execution of PPC - Google Ads/FB/Insta campaigns
- Ability to develop and execute marketing strategies using online channels and tools
- Detailed understanding of Google Analytics, Google Ads, SEM and Facebook/Insta Ads
- Ability to write ad/landing page copy as per best practices for Google Quality Scores
- Strong analytics, Data Visualization and Excel skills
Kinds of Projects Undertaken: B2B Campaigns on Google Ads, Display Campaigns, B2C Campaigns on Facebook, Instagram, LinkedIn Lead Gen Campaigns
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