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22/08 Krupali Kapasi
HR Manager at Homexchange Limited

Views:5 Applications:10 Rec. Actions:Recruiter Actions:8

Homexchange - Search Engine Marketing/Paid Marketing Role (1-2 yrs)

Mumbai Job Code: 229738

Search Engine Marketing (SEM) / Paid Marketing 


Job Responsibilities :

SEO : Responsible for conducting regular keyword research, making sure we are ranking on Google

Paid Ads : Responsible for coming up and handling all our paid campaigns such as Google AdWords, Facebook campaigns etc.

- Measure, report and optimize performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).

Traffic : Responsible for the execution of organic and paid traffic strategies and campaigns.

Analytics : Responsible for tracking key marketing analytics and website

Optimization : Responsible for proactive and reactionary strategic testing to increase conversion rates. Work on acquisition funnel and customer funnel

Campaign Management : Responsible for executing all online and offline campaigns and product launch campaigns.

Minimum Requirements :

- Minimum 1 -2 years of experience as a paid marketing Specialist or similar role.

- Data-driven digital marketer with experience in conducting multi-channel digital marketing campaigns

- Understanding of SEO and web traffic metrics

- Good knowledge of Google AdWords, Google Analytics, Facebook Ads, SEO Tools

- Backlinking activity & social media optimization

- Critical thinker and problem-solving skills

- Great interpersonal, presentation and communication skills

About Homexchange :

- For the first time in India, Homexchange brings a unique offering that makes home upgrades seamless, speedy and stress-free. Homexchange is founded by professionals with over 30 years of international real estate experience. Our team comes with more than 60 years of collective experience in real estate markets.

- We are on a journey to build something new and different in the most traditional industry in the world. Working on anything innovative & new requires the ability to surrender to the unknown and are looking for people with an incredible intellect, curiosity, initiative and a high level of integrity. Both skills and values are important to us.

Company Website : www.homexchange.in

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