Head - HR at Helios Advisory
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Helios Advisory - Copywriter - English Language (7-10 yrs)
- Create and distribute valuable, relevant, marketable, and consistent content to attract and retain the targeted audience and, ultimately, to drive profitable customer actions
- Create easy-to-read content, make complex topics simple, craft compelling conclusions, select the best vocabulary words within a specific context, develop an attention-grabbing opener & use the correct style
- Write clear, compelling copy for various mediums (e.g., ads, blog posts, newsletters, email, SMS, WhatsApp, App messaging, Push Messaging, social media, Landing Pages etc.)
- Edit and proofread to ensure high editorial standards are met across all content outputs
- Collaborate with designers, PR, and other professionals on large- and small-scale marketing projects (e.g., email campaigns and landing pages, Ad campaigns)
- Continuously conduct research on the competitive environment and gather market data to come up with well-informed topics and themes
- Continuously measure the content performance by Identifying which content is working, and which is not & define the content metrics and continuously monitor & improve them
- Assist in brainstorming big ideas (and/or naming them), create and edit existing website copy, deliver an engaging, mobile first experience
- To make words even more appealing, add visual elements to copy, including images, videos, and links to the writing
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