HR Generalist at Heelium Sports Private Limited
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Heelium - Marketing Analyst (2-5 yrs)
We are looking for a Marketing Analyst who'll research and identify ways to build our brand and acquire new customers. You will help us ensure we spend our marketing budget efficiently and target our audience through successful campaigns.
Who Are We?
Heelium is a health and fitness solutions company that makes home & outdoor products from sustainable materials. We exist to create products that people love. Upgrade your experience!At Heelium, we are on a mission to accelerate the transition to sustainable products for everyday use - for athletes and homemakers alike. We firmly believe that it is possible to create high quality products without jeopardizing the environment and the planet we live on.Heelium is now operating in 7 countries - India, US, Canada, Australia, Singapore, Mexico and the UAE. We are growing super fast and are looking to add smart and scale-focused team members who will grow along with the company.
Responsibilities :
- Analyze sales funnel and customer intent.
- Measure ROI on online and offline advertising campaigns
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagements.
- Track Email campaign metrics (open, click through rates, delivery,etc)
- Conduct competitive research and analyze benchmarking data.
- Recommend website and campaign optimization.
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling, etc)
- Work closely with the sales and marketing team to identify new customer acquisition.
Requirement :
- Previous work experience is a must as a marketing analyst or similar role is a must.
- Expertise in analytics (MS Excel) and working on platforms like Google Analytics, FB Ads manager, etc.
- Experience with PPC campaigns.
- In-depth understanding of SEM campaign strategies and SEO practices.
- Good knowledge of Excel and other marketing tools.
- Strong analytical abilities.
Perks & Benefits :
- Work in a smart and empathetic team environment
- Report and work directly with the founders
- Steep learning (and pay) curve if you are willing to work hard
- 5 days working week
- Weekly team sports activity
- Pet friendly workplace.
- Diverse and multicultural team
- Join us and be part of a growing multinational.
NOTE: This is a Full-time Role!
Location : Pune
Annual CTC : Rs. 3-5 LPA
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