HealthAsyst - Executive - Marketing (2-5 yrs)
Experience Required: 2 to 5 year(s)
Location: Bengaluru / Bangalore
We have requirement of Product Marketing Executive. This opening is in BANGALORE.
Experience required: 2-5
Qualification : MBA from reputed institute
Requirement: Executive-Product Marketing
Profile Summary: As a product marketing executive, you will be responsible for communicating to the world the value proposition of our product. You will be responsible for demand generation through various outbound marketing channels and ensure that all product positioning and messaging is consistently filtered through all channels of communication.
Responsibilities :
Demand Generation :
- Plan and execute content-led and direct email campaigns for lead generation
- Regularly track and analyze relevant metrics to optimize campaigns
- Plan and execute webinars on relevant and engaging topics as per a pre-determined calendar
Event Management :
Organize company's participation in various events(tradeshows and conferences) for lead generation
Communication & Messaging :
- Regularly review and update various customer/prospect facing collaterals (presentations/flyers/videos) based on latest product features
- Re-purpose content for various channels such as email, social media and forums on a regular basis
- Ensure the product positioning & messaging is consistently communicated through all channels of communications(social media/website/events/sales collaterals/forums)
- Support day-to-day marketing activities for the product
Key Success Factors :
- At least 2 years of experience in marketing in a technology products company
- Be proactive, have a passion for learning and an interest in technology
- Creative and a flair for story telling
Other skills :
- Team work and Collaboration
- Attention to detail and time management skills
- High analytical ability
- Excellent communication and presentation skills
- Experience in using Salesforce is preferable
If you are interested then please send your profile to us at the earliest with the following details :
1. Total Experience :
2. Current Organisation:
3. Expected CTC:
4. Notice Period:
5. Contact No :
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