Founder at Ahaan Consulting
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Head - Sales & Marketing - Online Business (4-12 yrs)
- Develop and execute launch strategy for the online business and drive Sales and Margin for the business accordingly
- Manage Market-Place alliances to outsource/ synergize products and services and vendor management
- Drive key outbound partner initiatives and develop business cases to shape the future of businesses.
- Work collaboratively with other functional teams across the company to deliver long-term value.
- Devising strategies to drive online traffic to various websites where company products exist.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns.
- Utilizing a range of techniques including paid search and SEO.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Control the per customer acquisition costs
- Improving the usability, design, content and conversion of the company website.
- Responsibility for planning and budgetary control of all digital marketing
- Evaluating customer research, market conditions and competitor data.
- Customer Service & User Experience
- Devising strategies to drive user experience on the website.
- Analyze and respond to customer service feedback
- Lead the Customer Relation Management (CRM) initiatives
- Devising offerings to the Loyalty customer for their sustained excitement
- Lead and Database management of the Online and Loyalty Customers
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