Recruiter at Primo Hiring Solutions
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Head - Product Marketing - IT (8-16 yrs)
Introduction :
We are hiring a Product Marketing Head for our client company which is a leader in the Information Technology industry.
Responsibilities :
- Guide teams towards finishing projects and campaigns.
- Approve and implement various policies to improve the department.
- Hold a position of high responsibility and have a scope for growth to other job roles.
- Develop product positioning and messaging that resonates with customers and differentiates our product from its competitors
- Conceptualise and craft educational product and solution content for a variety of platforms
- Be the authority on the customer, the industry trends, and the other industry players
- Craft region-agnostic high-value sales tools, training, and collateral
- Develop and implement strategies to drive awareness and demand
- Serve as a company spokesperson and go-to product expert.
Qualifications :
- Attested experience constructing marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc
- Experience initiating and driving a range of GTM programs including, webinars, trade shows, social media, content marketing etc.
- Ability to effectively lead, inspire, and mentor direct and indirect reports
- Demonstrable experience collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales and marketing
- Excellent presentation, written, and verbal communication skills, with an eye for quality and attention to detail
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