Sourcing Lead - Market Research at ACH Management Consultant Pvt. Ltd.
Views:100 Applications:43 Rec. Actions:Recruiter Actions:0
Head - Media Buying/Planning - FMCG/Media Agency (10-18 yrs)
- Advertising & Media professional of for min 10 years & worked on a variety of Brands & Categories.
- Brand custodian of well known brands of different categories.
- Knowledge in development of Media options in terms of the growth, the strategies, the consumers ( Viewers, Listeners & Readers ) & their impact on advertisers.
Deep interaction & understanding of Consumers - Through Research & databases, Focus groups & In-depth interviews - so as to use this as starting point for formulating Strategy .
Key Strengths: -
- Media Planning.
- Media Buying
- Media Research
- Budget Management
- Managing media across multiple campaigns.
- Ensuring best deals with media partners .
- Ensuring timely deployment of media initiatives
- Being aware of new opportunities in media.
- High expertise levels in both Strategic Communication Planning ( usage of Research ) & Negotiation.
- Able to take Brand Ideas/Strategy forward in media through Planning and Innovations
- Experience in Media Agency - experience on all categories.
- Comfortable with all Communication options - TV, Print, Outdoor, Radio, Events
Post-Graduation from Premier B School. 10 to 15 years of experience in Media Buying/Planning From Media Agency Should be from Media Agency, FMCG, Industry
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
