Head - Marketing & Outreach (3-7 yrs)
Responsibilities:
- Manage organic content and digital marketing for the media sites and Lawctopus Law School: content/SEO, emails, social media, Whatsapp, webinars, Quora, etc.
- Manage the affiliate partnership-based student partner program (SPP).
- Design and draft marketing content for emailers, articles on Lawctopus, social media posts, etc.
- Liaison with the sales team to achieve desired financial outcomes.
Qualities required :
- Know-how of email marketing, SEO, and social media marketing.
- A way with words, images, and a deep understanding of various social media platforms.
- A keen interest to generate ideas that go big!
- Ability to manage multiple tasks.
About the organization :
- Lawctopus is a mid-sized, organically growing, completely remote, online media and education company that believes in serving at scale and serving well.
- Lawctopus.com with 5 lakh monthly readers is India's most popular website for law students and young lawyers. CLATalogue (for CLAT aspirants), and Academike (our law journal) are sub-properties of Lawctopus.
- NoticeBard.com with 2.5 lakh readers a month is a popular website for people looking for educational opportunities and serves students and young professionals across streams.
- Lawctopus Law School, our online ed-tech platform has served over 4500 learners in the last one year with its courses on law and legal skills.
About our work culture/Pros of working with us:
- Through our online media and education offerings, we serve a million+ young people in meaningful ways and do it with a lot of care. (Not kidding about the million+). Resonates?
- Being a young and growing organization (we are 10-years-old and 21 people strong) you get to shape a lot of decisions we make, both big and small.
- Completely remote: you can work when you want and from wherever you wish to. (Meetings and deadlines of course have a set time). We use Basecamp, Google Suite tools, and Zoom to make remote work happen.
- We work 5.5 days a week (8 hours a day) and give ourselves 30 holidays a year: you get to take holidays when you want.
- We pay you to learn!
- Moving towards being a Teal organisation.
Our ideal team member's must-have qualities :
- Attention to detail: We like our emails to be well-formatted, we like our communication to be grammatically flawless.
- Entrepreneurial: Ideate. Research. And Do. Iterate and improve. Many people get stuck in the research stage. Our people don't.
- Tech-friendly: You should be willing to embrace technology and become comfortable with it. We work via remote tools and value cool tech hacks.
- Intrinsically motivated: If you are excited by the potential of online media and education to change lives (ours and the reader- s/learner- s), you- ll be the right fit.
- Our mission is to enable informed and inspired careers. Our values are of : care, learning, and action.
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