Sourcing Lead - Market Research at ACH Management Consultant Pvt. Ltd.
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Head - eCommerce - FMCG/Personal Care/Food (10-15 yrs)
- Driving the Business P&L through various initiatives to grow and sustain in the Industry. Will be Responsible for across India.
- Retail Store conceptualization, layout, design and execution. Identification of locations, sites and forecasts based on market data and research. Conceptualized multiple store formats for profitability.
- Develop and execute Omni-channel strategies to maximize business impact while optimizing costs.
- Marketing campaigns to match business objectives and create Omni-channel experience.
- Campaign Analytics Strategies & implementation for maximizing revenues and customer experience.
- To be able to set up growth vision by clearly defining brand positioning, price laddering & service level deliverance
- To create engagement in digital marketing plans to ensure maximum brand visibility on platform.
- To drive operational excellence by developing models to improve process efficiency, reduce delivery costs; and led efforts to expedite vendor sign-up process.
- Should be able to successfully spearhead brand alignment with ecommerce platforms like Amazon, Flipkart, Snapdeal, Myntra etc.
- To define strategic intent of the ecommerce business vertical; devise short and medium-term plans to boost adoption of current product mix and drive topline growth.
- To handle all margin negotiations, MOU closure, revenue, campaign planning & collections of Ecommerce business of the brand.
- To review the analytics/MIS shared by platforms & leverage the information in accordance with brand strategy.
- To ensure monthly, quarterly and annual sales action plan is aligned with the channel partners.
- To develop promotional campaigns and offers across the year to achieve the sales targets.
- To work closely with support teams (Finance, Marketing, and SCM) to build and secure support and resources for projects and initiatives for the ecommerce business.
- Should have 10 -15 years of experience of handling Ecommerce domain in FMCG/ Cosmetics/Personal Care organizations
- 4+ years Plus experience in managing eCommerce platforms at Sr. level out of which at least 2 to 4 Years plus years of experience from a reputed FMCG company in ecommerce with P &L responsibility, overseeing entire gamut of business comprising Technology & Business Development. Must be currently handling FMCG goods (Food/Cosmetics/Beverages etc.) or handled recently
Education
UG: B.Tech/B.E/MCA/M.sc (IT). Or MSC- Any Specialization PG: MBA/PGDM from prestigious b-school
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