JD | Digital Marketing Head | Medkart

Role : Digital Marketing Head

Company : Medkart ( https://www.medkart.in/ )

Location : Ahmedabad (Remote Possible)

Experience : 4+ years

Employees : 150+

Funding : Series A: $5 Mn

Who are we ?

- We are a Pharmacy group that believes that medicines are affordable, however awareness about affordable medicines, availability of the same, acceptance of the same due to lack of education make the customer pay dearly. The reason for our existence is to address this significant issue and create a deep impact for the patients - needy and otherwise. We envision redefining the positioning of medicines for India through the AAA philosophy that focuses on Awareness, Availability, and Acceptance.

What are we looking for ?

- We are looking for a dynamic General Manager-Digital Initiatives to drive end to end requirements for our business needs.

What you Will be doing :

- Developing and compelling digital strategy for the company's future.

- Ensuring that all relevant digital initiatives are fully integrated into the strategic-planning process for leadership commitment, resource allocation and execution.

- Working with teams across the business to generate innovative digital solutions for products, services, processes, customer experiences, marketing channels, and business models.

- Building, managing and continuing to grow an internal and external digital innovation ecosystem.

- Identifying new tools - AI, digital, CRM - that can support, enhance and improve our solutions.

- Working closely with HR to attract and retain top talent, and to build digital capabilities across the company.

- Researching and implementing different ways to improve customer service.

- Conducting regular performance reviews of the team.

- Getting feedback from the team and working on the same.

What are the skills that you will need to succeed in this role :

- Technical Skills (KPI will be based on these)

- Behavioural Skills (KPI will be based on these)

- Digital Marketing

- Social Media Marketing

- Campaign Management

- Team Management

- Vendor Management (Digital, Operations, Tech)

- Strong Communication Skills

- Excellent Leadership Skills

- Influencing and Collaboration Skills

- Accountability

- Flexible Thinking

- Result Orientation

- Teamwork

- Commitment to Learning

- Attention to Detail

- Professionalism (Attendance/Punctuality)

- Strong Analytical and Problem-Solving Skills

What are the perks in store for you ?

- Dynamic learning environment

- Fun and cooperative team members & cross functions

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