Head - Digital Marketing - BFSI (7-10 yrs)
Job Title : Head Digital Marketing (BFSI)
Location :Pune
Salary : Upto 25 Lakhs
Qualification : MBA from Tier 1 colleges
Experience : 7 - 10 yrs
Job description :
- Formulate the marketing strategy and architect agile tools and processes, design solutions and scalable proof of concepts & should be an executor
- Benchmark current digital properties, including web, mobile, social, digital marketing and data capture/utilization vs best-practices within and outside the asset management industry
- Forecast marketing campaign growth and ROI for marketing campaigns
- Responsible for SEM (Search Engine Marketing) / PPC Campaigns on Google Ad words and Facebook / Instagram / relevant social media campaigns
- Should have solid & have strong knowledge with SEM tools, Keyword Planners, Web Analytics
- Strong in Google Analytics, responsible for creating digital marketing campaigns MIS
- Visual Design & Content Strategy
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