Sourcing Executive at Lizlyn Careers
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Head - Digital Marketing (5-10 yrs)
- End to end digital media strategy creation. Including audience analysis, content planning and media management across channels.
- Excellent control on the following tasks and tools - Re-marketing, programmatic buying and spends, most recent Adwords features, campaigns, GDN/Ad networks, tools for subscription plus, etc.
- Efficiently scaling up online sales (non-marketplace sales) and decoding the same. Monitoring online media buying across channels and accordingly building buying strategies.
- Excellent understanding the entire digital marketing needs including SEM and SEO, Social Media, Display Advertising.
- Identifying the target audience for a particular media campaign and deciding how best to communicate to that audience and remarketing to the target audience.
- Research and creation of pitches along with the team Google Adwords, Social Ads & Analytics Technical Expertise (thorough understanding of SEM Google Adwords, Social Ads, Google Analytics Expert) in managing paid search campaign.
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