Head - Copy/Content - Advertising Vertical - Internet/eCommerce (4-8 yrs)
Job Description:-
- Research about the brand, competition, and category and create a communication plan for the brand in line with brand values.
- Head all outdoor campaigns, Ads.
- Ensure consistent brand voice across all brand channels and pieces of communication.
- Understand the platform for communication and create copy that works for the platform. Measure content for performance and conversion.
- Monitor web traffic and engagement (e.g. conversions and bounce rates) basis content created.
- Coordinate and collaborate with marketing and design teams to ensure high-quality output.
- Follow industry-related news and generate ideas around trending topics.
- Review and update published content as needed, identify gaps and make recommendations accordingly.
- Creating and editing original copy that is accurate, well-researched, and meets company's needs and deadlines.
Key Requirements:-
- Bachelor's degree in English, Communications, or related field.
- Strong communication, research, and typing skills.
- Be highly creative and imaginative.
- Creativity, Resourcefulness, Flexibility, and Motivation.
- Ability to understand the needs associated with a project and the target audience.
- Receptiveness to feedback.
- Willingness to meet deadlines.
- Have an interest in new advertising trends and techniques
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.