Head - Brand Strategy & Marketing Communication (8-15 yrs)
Responsibilities :
- Managing and controlling the brand portfolio budget
- Managing the Brand strategy and execution in India (Conceptualization to awareness)
- Mange digital footprints of the brand
- Planning branding initiatives, ATL and BTL activities for the brands
- In charge of managing the media agencies
- Building on the PR and marketing communications touch points for the brand
- Manage consumer research for the brands and delivering initiatives in accordance
- Team player: ability to partner and negotiate with cross-functional team to successfully deliver customer/client needs.
- Track record of delivering meaningful marketing programs that drive business success
- Prior experience leading a team is required, as is the ability to motivate and rally a team around a common vision
- Consistently demonstrates clear and concise written and verbal communication skills
- Experience building communications strategies to deliver business KPIs highly desirable
- Intellectually curious, proactively seeking and developing new opportunities
- Should have high level of ownership and vision for the brand of the company.
Requirements :
- MBA from a premier institute is preferred (IIM/MDI/ISB/FMS)
- Experience Required : 8-10 Years
- Industry Exposure - Internet/E-commerce, Ed-tech, Startups
- Experience in leading large teams or worked on large scale projects
- Planning, co-ordination and execution skills
- Personal drive to plan, prioritize, deliver results even on tight deadlines
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
