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28/07 Vara Lakshmi
Associate Consultant - HCE at TEQNirvana Softech Solutions

Views:186 Applications:109 Rec. Actions:Recruiter Actions:108

Head - B2C Marketing/Digital Marketing (8-10 yrs)

Bangalore Job Code: 124531

We are looking for an enthusiastic and motivated self-starter, who can drive our marketing goals. He/she should be able to plan and execute inbound and outbound marketing campaigns/activities to consistently generate qualified leads and enhance brand presence in the market and increase user acquisition.

Responsibilities :

- Build a strong Marketing strategy to help Company to reach its target audience at scale to deliver growth at optimum costs.

- Acquisitions & Traffic Growth - Bringing CAC down with a steady focus on quality user growth & retention.

- Build and execute Company's digital marketing strategy including content, advertising and SEO with a focus on user acquisition.

- Build marketing analytics & insights to influence key business strategy.

- Collaborate with product, content and management teams for business prioritization as and when needed.

- Should be able to build agile capabilities in the marketing portfolio to be able to meet dynamic business needs.

- Own marketing budgets and business results.

- Identify and engage service providers, agencies and third parties as needed.

Requirement :

- MBA in Marketing

- 8+ years in marketing function with experience in handling digital marketing of a progressive B2C Tech Company at a senior level.

- Proven track record of growth hacking through digital marketing.

- Experience in marketing to middle income groups across India.

- Experience in a startup or entrepreneurial venture would be a big plus.

Location: Bengaluru

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

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