We are a young start-up working in a dynamic environment - roles and responsibilities evolve. However, here are key responsibilities you should expect:

Key Roles And Responsibilities :

- Develop and Execute Growth Strategies : Lead the development and execution of data-driven growth marketing strategies to drive customer acquisition, engagement, and retention.

- Influencer Marketing : Collaborate with influencers and industry partners to develop and execute impactful campaigns that enhance brand awareness and drive targeted traffic to our platform.

- Operational Project Management : Oversee end-to-end execution of smaller marketing projects, ensuring projects are delivered on time, within scope, and within budget.

- Campaign Optimization : Utilize analytics tools to analyze campaign performance data, identify trends, and optimize strategies to improve ROI and key metrics.

- Content Strategy : Work closely with the content team to develop compelling messaging and content strategies that resonate with our target audience and align with growth objectives.

- Cross-Functional Collaboration : Partner closely with product, sales, and customer success teams to align marketing initiatives with overall business goals and ensure cohesive messaging and customer experience.

- Market Research and Insights : Conduct market research, competitive analysis, and customer segmentation to identify growth opportunities and market trends.

- Budget Management : Manage marketing budgets effectively, allocate resources strategically, and track expenditures to maximize ROI and achieve KPIs.

Required Qualifications :

- Bachelor's degree in Marketing, Communications, Business Administration, or related field.

- Proven track record in growth marketing, with demonstrated success in driving customer acquisition and retention strategies in a fast-paced environment.

- Strong project management skills with experience in managing multiple projects simultaneously from concept to completion.

- Analytical mindset with proficiency in data analysis, A/B testing, and reporting tools to track performance and optimize campaigns.

- Excellent written and verbal communication skills.

- Ability to thrive in a fast-paced, dynamic environment with a high level of initiative and creativity.

What can you expect?

- A team invested in your growth and career trajectory.

- Immense learning.

- It's a startup, there's so much to do. You own your career. You'll have the flexibility to work on projects that resonate with you.