HR Officer at Nirogam India Pvt Ltd
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Growth Hacker - Digital Marketing (6-8 yrs)
Interested candidates are requested to apply through our website: https://nirogam.com/pages/career.
We at Nirogam, a group of aspiring individuals, have a vision that authentic Ayurveda should reach every home in India and beyond. The Ayurveda industry has seen multifold customer acceptance in the past decade and continues to grow at an unprecedented pace globally. As a person who bags this opportunity, get ready to create a big bang on all platforms of business growth.
As the Digital Growth Hacker for Nirogam, you will be designing and running high-impact campaigns that can lead to business growth to a 6X level. The growth marketer will also work closely with sales, customer success, product, and leadership teams to shape the future of the Ayurveda pharmacy and personal care industry. Your work will be critical to the overall growth of the organization and indirectly driving up the top-line.
What you will do:
- Manage all marketing initiatives to achieve business goals
- Play a key part in the overall revenue plan of business, add value to the growth thought process through analytics and marketing acumen
- Owning digital strategy, managing growth on eComm market places
- Driving marketing campaigns across all channels - emails, social, website, webinars, search,paid, events, exhibitions and others; to increasing customer base/revenue on these platforms.
- Building powerful lead acquisition and nurturing funnels, using marketing automation tools to deliver high-quality leads.
- Repurposing content for distribution across multiple channels to ensure maximum impact.
- Constantly identifying new opportunities to engage the target audience and drive campaigns from planning to execution
- Responsible for performance and growth of digital marketing metrics.
- Drawing insights from campaign and market data and collaborate with content marketing,social media, and creative teams into impactful marketing campaigns.
- Working with sales team for lead management, and sales enablement activities.
Required Qualifications and Skills:
Technical Competencies :
- Prior demonstrated 6years of relevant experience with Pharma and E-commerce
- Bachelor's degree or MBA in Business, Marketing, and Sales, or related field
- Ability to prioritize conflicting deadlines.
- Strong knowledge of all MS Office applications (PowerPoint, Word - ).
- Excellent spoken, written, and verbal communication skills and able to communicate effectively. with people at different levels of hierarchy.
- Excellent attention to detail.
- Proficiency to set up SOPs and checklists.
- Handling CRM and Sales Navigator Tools
- Motivated, energetic with a can-do attitude.
- Helpful and supportive spirit, Problem solver.
- Professional attitude and presentation.
- Ability to create a business plan, projections, and designing an incentive, schemes, deals, and discounts to maximize growth and profitability.
- Experience of working from zero base, ground up which means setting up processes and systems for the growth hacking initiatives and targets
- Should have handled budgets of 50 lacs to 1 cr on Google, Facebook and other growth hacking platforms.
- Should have at least 4x ROAS (return on ad spend).
- Should have generated revenue from the brand's own website.
- Experience in creating sales funnel - lead generation.
- Must be very strong in analytics.
- Should have an entrepreneurial mindset and a high ownership quotient
Behavioural competencies :
- An analytical mindset and leverage data for impactful commercial decisions.
- Should have excellent time management and organizational skills
- Good with Negotiation Skills and Problem-solving skills.
- Deep Listening and being Coachable.
We encourage interested aspirants to refer to our:
Website: - https://nirogam.com/pages/career
Facebook: https://www.facebook.com/Nirogam
Instagram: https://www.instagram.com/nirogamayurveda/?hl=en
Blog: - https://nirogam.com/blogs/news
Quora: https://www.quora.com/profile/Puneet-Aggarwal-1
Amazon: https://www.amazon.in/s?k=nirogam&ref=nb_sb_noss
Youtube: https://www.youtube.com/channel/UCECKzzJGM2UWqYj46BzTbMw
PodCast:https://www.listennotes.com/podcasts/that-ayurveda-guy-demystifying-ayurveda-T3yfo_blwct/
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