Talent Acquisition Specialist at Group Bayport
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Group Bayport - Manager - Search Engine Marketing - eCommerce Vertical (4-6 yrs)
Responsibilities :
- Manage paid campaigns, including audience generation, budget management, tracking, reporting and analyzing
- Collaborate with creative on campaign creative and landing pages
- Manage budgets tracking, reporting and analytics
- Optimize campaigns to achieve desired goals for traffic, conversions and profitability
- Perform campaign analysis and generate ideas for optimization and testing
- Manage multiple client engagements and tasks concurrently
- Proactively identify and address potential issues and collaboratively lead resolution
- Take initiative and opportunities to grow assigned client's business
- Stay abreast of latest trends in the industry
Requirements :
- 4-6 years' experience managing paid social campaigns ideally in an ecommerce company
- Relevant certifications such as Facebook, LinkedIn, Google Ads
- Digital marketing and ecommerce working knowledge
- Google Analytics knowledge and hands on experience
- Excellent communication skills
- Cross-functional team collaboration as well as ability to work independently
- Proficient in MS Office tools - especially Excel and PowerPoint
- Ability to work in a multi-client fast-paced environment
- Proven time management, detail orientation, organized and problem-solving skills
- Strong work ethic and consistent positive attitude
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