HR at Gopaisa Netventures Pvt. Ltd.
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GoPaisa.com - Email Marketing Campaign Specialist/Expert (2-4 yrs)
Position : Email Marketing
Job type : Full Time
Job Location : Jasola (South Delhi)
Education : MBA/ PGDM
Job Description :
Your primary focus will be to work on Email Marketing to make improvements in the campaigns on an ongoing basis. You would be a part of the larger team which focuses primarily on retargeting existing user to showcase promoted properties.
Responsibility :
- Design and implement direct email marketing campaigns
- Personalize emails to match prospect's problems and needs
- Proofread emails for clarity, grammar, and spelling
- Write newsletters including all company updates
- Run nurture campaigns to turn
- Ensure prompt and accurate communication with clients via email to minimize unsubscribes
- Create email databases for lead generation
- Analyze campaign performance and suggest improvements
- Ensure emails follow industry policies and best practices
- Perform and research and intelligence gathering on prospect
Requirements :
- Excellent written communication and copywriting skills
- Proven work experience as an Email marketing manager or Digital marketing specialist
- Hands-on experience with HTML and content management systems
- Proficiency in marketing automation technology
- Require to work on marketing tools
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