HR Manager at Right Brain Recruitment
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Google Analytics Role - BFS (1-3 yrs)
- Digital marketing analysts must monitor online marketing trends, analyze statistics, develop strategies for digital marketing campaigns, and track campaign performance. They prepare campaign results, create data visualizations, and present insights and findings to internal stakeholders.
- Test, measure, analyze, and optimize the performance of search, social, content to display across conversion funnels to boost customer engagement and conversions, lower cost of customer acquisition, and increase customer life-time value (LTV)
- Set up dashboards and develop models for data presentation to head of departments and suggest recommendations for business performance improvement
- Set up events tracking goals, custom report creation, analyze data, customer behaviour on website and share the insights
Qualifications:
- Any Graduate/MBA with 0-2 years of relevant work experience in Google Analytics Implementation.
- Have hands on knowledge of Google Analytics, GTM, Firebase, Optimize
- Have experience in implementing and managing Google Analytics for large clients (GA4)
- Excellent knowledge of MS Excel
- Overcoming problems to achieve a goal
- Manage well when work is unexpectedly busy or short staffed
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